Investing in Science Based Natural Health
Why are we raising capital?
We are actively raising capital to accelerate our expansion in the rapidly growing US natural health market. We recently achieved our first major milestone: the successful launch of our initial natural health product line in a number of stores across the US. This Achievement validates our technical capability, the industrial and commercial viability of our SkinSync® platform. Building on this momentum, we are committed to accelerating growth, rapid expansion and to establish pre-eminence in the growing Natural Health Patch sector.
Our future growth strategy is focussed on:
· Upgrading our production equipment to expand our capacity and reduce our cost
· Establishing an e-commerce platform supported by enhanced digital marketing and increased social media engagement
· Diversifying our distribution channels beyond natural health stores.
Our goal is to position Encapsolutions as the pre-eminent Natural Health Patch brand which combines the best of Nature and Delivery Science, to capture significant market share and drive long-term value creation
Why Wellness Patches?
The Global Wellness Market represented USD 5.61 trillions in 2022. 82% of US consumers consider wellness a top priority and the future looks bright as Gen Z & millennials are spending significantly more than Gen X on natural health products.
Dermal patches represent and ideal solution for sustained treatment of ongoing chronic ailments. EncapSolution’s SkinSync®patches provide a convenient way for the consumers to experience the benefits of Natural Bioactives (Stick & forget), as well as continuous dosage over extended periods of time (e.g. 72h).
Why Encapsolutions?
The Team : Our team is composed of a serial founder and a strong, experienced and dynamic technical team with complementary backgrounds. They are supported by a group of high calibre expert advisers from both pharma and natural health background. The team has demonstrated its agility and product-oriented focus, in bringing a range of 3 products from Zero to Market in less than 3 years.
The Technology: Our proprietary SkinSync® technology is unique. It offers a versatile and more effective option to the currently available dermal delivery systems. SkinSyncPatches represent the first form of dissolvable patches; these dissolve visibly in minutes after application, offering a unique differentiation for the consumer. The nanofibrous structure of our patches allows highly efficient delivery of the therapeutic payload; indeed, when compared, our patches are significantly more efficient than competitors patches.
The Partnerships: We have developed some unique partnerships with patch manufacturers both in Europe and the US which facilitate the manufacture and launch of our products in the location of our choice with minimum logistical, regulatory and legal hurdles. We are also leveraging connections and expertise of our distributor in the US to create robust sales channels. Finally, together with our well-equipped laboratory and inhouse expertise, our close collaboration with Macquarie University enables us to exhaustively validate the science of the innovations we bring to the market.
Why Now?
First and foremost, to capitalise on the momentum created by our market launch and rapidly expand this opportunity before large players start moving in. Wellness Patches remain an open field but not for long as Big Pharma (e.g. GSK) is moving rapidly into the natural health market with natural alternative to blockbuster like Panadol and Voltaren.
There is a shift in consumer preferences and a surge in demand for non-traditional therapeutic options such as CBD/HEMP with growing acknowledgment of their potential health benefits.
Alternative dosage forms such as Patches are attracting significantly greater consumer attention. Indeed, wearables are increasingly popular with consumers and our “stick & forget” approach capitalises on this clear trend.
Consumers are becoming more savvy and are asking for science based and clinically validated natural remedies, which aligns perfectly with our Ethos and Philosophy.
